EAT THIS!

An exhibition about the subconscious power of imagery, the things we say by arranging them and the effects created by adding something to play to our natural instinct: Food

Elza Jo, RVDL, Ashkan Honarvar & Tove Eversteijn



A collage (From the French: coller, to glue) is a work of formal art, primarily in the visual arts, made from an assemblage of different forms, thus creating a new whole.

All images have subconscious values each of us have built up over the years through what we have been taught, what we have seen and the emotions attached to the experience with such a subject. When we rearrange these images to form a new image, we are also assembling the subconscious values attached to the used images. In creating these new images we can use these values to either strengthen themes or to create confusion.

In this exhibition the artists have gone one step further by adding an extra ingredient to the visual and subconscious soup: Food. Food and sweets have such a powerful biological programmed reaction in our mind and body, that they prove powerful tools in strengthening themes or in creating confusion. Either way, the viewer of the collages will feel their subconscious stirred by these surreal new images.